Data Culture: Navigating Challenges and Cultivating Change on demand

Having a data-guided culture is quickly becoming a cornerstone of modern business. It is a must-have for organisations looking to maximise the value from data and stay ahead of the competition. 

Our holistic approach (including Data Literacy, Learning by Doing, Leadership, Communication, Roles and Responsibilities) brings all the crucial aspects of your business together to tackle your most complex business challenges. 

Watch this session, hosted by our Product & Customer Director, Tim Connold, our U.S. Managing Director, Jennifer Agnes, and the former CDO of IAG Loyalty, Kinnari Ladha, to explore the importance of creating an environment that encourages and enables data-driven decision-making and data literate teams. 

You will also learn:

  • The essentials for creating a data-guided culture
  • A practical framework to set up a successful cultural change programme for your teams and organisation
  • Mindset and approach to delivering business value


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Brian Paull

First Citizens Bank: The evolution of the CDAO role over 6 years

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Kate Sargent, Chief Data Officer, Financial Times 

Why is it important that data isn’t seen as a short-term investment?

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Bart Vandenreijt

Nurturing data teams to deliver business success

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