Cynozure appoints Ellie Norman to Advisory Board
Former Manchester United and Formula 1 executive, and newly appointed CMO of Formula E, joins leading data and AI company
LONDON – 16 September 2024 – Cynozure, a leading data, analytics and AI company, today announces the addition of Ellie Norman to its Advisory Board, bringing a wealth of experience in B2C brand building, customer engagement, and strategic communications through data-driven insights.
Ellie served most recently as the Chief Communications Officer at Manchester United Football Club, where she was responsible for media relations, public affairs, brand development, creative content and fan engagement. Before joining Manchester United, Ellie served as the Chief Marketing Officer at Formula 1, where she led growth in the sport’s fan base and was part of the executive team responsible for increasing F1’s share price from $28 in 2017 to $65 in 2021. She has also held senior executive positions at Virgin Media and Honda.
Ellie has recently been appointed as the Chief Marketing Officer at Formula E, further solidifying her reputation as a leader in the sports marketing industry.
In addition, Ellie is a non-executive director at The Marketing Society, a member of the Marketing Group of Great Britain, and a Fellow Alumni of The Marketing Academy and The Marketing Society.
Jason Foster, CEO of Cynozure, commented on Ellie’s appointment: “We are delighted to welcome Ellie to our Advisory Board. Her support will enable us to further enhance our services to marketing leadership looking to derive maximum value and business outcomes from data. We look forward to her contributions.”
Ellie added: “Cynozure’s commitment to using data to drive meaningful business impact aligns with my passion for creating strong customer connections and building impactful brands for transformative business outcomes. I am excited to join Cynozure as an advisor on the company’s journey.”
About Cynozure
Cynozure is a leading data, analytics and AI company that helps organisations to reach their data potential. The company works with its clients on data and AI strategy, data management, data architecture and engineering, AI and analytics, data culture and literacy, and data leadership. Cynozure also produces one of the most listened to Podcasts in the industry – Hub & Spoken – featuring leading experts in data and analytics technology. Its exclusive members club, the CDO Hub, provides global data leaders a forum to collaborate, share, learn and grow. The company was named one of The Sunday Times’ fastest-growing private companies in both 2022 and 2023 and named the Best Place to Work in Data by DataIQ in 2023. For more information, visit www.cynozure.com.